MINI Middle East has named Beirut as the city to host its Mini-enthusiasts’ party:
Known as the party capital of the Middle East, Beirut is considered one of the liveliest cities in the world. So it comes as no surprise that MINI, the small car with the undeniably big attitude, has chosen the Lebanese capital as the location for an event full of music, fashion, art and design.
A jam-packed programme of fun and excitement has been prepared for Saturday, 23rd October 2010, where winners will have the opportunity to drive MINI models to the historic city of Byblos. And as the sun sets, fashion, design and music by top Lebanese artists, such as the well known band Slutterhouse, will fuse to create an unforgettable evening.
And to appeal to the part of the region with deep pockets, Mini has launched a competition open to all GCC residents via www.MINI-me.com. The site asks you 5 questions with a chance to win two-return tickets plus accommodation in Beirut to attend the event. Plus there will be one winner from each of the six Gulf countries.
The event starts off with a MINI mob driving along the Lebanese coast from Downtown Beirut to Byblos, followed by the “evening event” at Robert Mouawad Private Museum at Zokak Al Blat.