Internationally renowned fashion designer, Reem Acra, has returned to her roots with the opening of her first store in Beirut:

On Wednesday, Acra opened her first franchise boutique in downtown Beirut — more than a decade after launching her fashion journey with a bridal collection in New York.

“I’ve always been proud to be of Lebanese origin and today I’m even prouder,” Acra said as she stood smiling amid elaborate evening gowns in the gleaming two-story boutique.

Clutching Loulou, a small Maltese dog she takes everywhere, Acra said it seemed like “grand timing” to enter the Lebanese market.

However, when asked about the timing of the opening in line with the current political hoo-ha, her response would have definitely caused business academics gasp:

“I do not know anything about what is happening … I’m just excited about the fashion part of Beirut and that’s all I know,” she said.

It’s nice to see such enthusiasm and passion for her work though it always important to be aware of everything else happening around you too (I wouldn’t be surprised if she said that just to get the press off her back).

Reem Acra, Lebanese fashion designer, in her spring 2009 collection

Reem Acra, Lebanese fashion designer, in her spring 2009 collection