French luxury hotel chain Sofitel is planning to expand its ‘So by Sofitel’ branded boutique hotels over the next decade with at leasy three locations in the Middle East, including Beirut:
“Eventually we’ll have somewhere between 15 and 18 Sos operating around the world in the next five to seven years. I’d love to bring it to Dubai, Cairo and other parts of the Middle East. We’re looking at an opportunity in Beirut,” Sofitel CEO Robert Gaymer-Jones told Hotelier Middle East.
Villa Beaulieu by Sofitel So Mauritius Bel Ombre -- via flickr